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Use Social Media for marketing

The great thing about social media is that it is interactive. It lets you be heard, but gives your customers a voice, too.  Use it to create a relationship and connect with your clients. Smart companies and savvy business leaders use social media for marketing. They want the best social networking and social marketing management, so they often hire outside companies that specialize in Internet marketing, SEO work and social media management.

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By:   GoLeads
Use E-Mail campaigns to Grow Your Business

 

Small and medium sized businesses know buyers are all about digital. Owners of these companies understand that traditional marketing, cold calling and direct mail cannot be used without online marketing, yet they continue buying mailing lists and sales leads. Wonder what they do with them? It’s no secret-they grow their business with traditional marketing effort ... More...

By:   GoLeads
Use Targeted Mailing Lists for Direct Mail Success

 

While you should incorporate technology into your marketing efforts, you shouldn’t forget the power of mailing lists and direct marketing pieces. Social media sites are all the “rage” right now, but if you’re not incorporating them with traditional mailing lists and consumer leads, you’re not being as effective as possible with your marketing reach. Direct mail, when paired with More...

By:   GoLeads
Use Content to Find New Customers

 

We hear a lot these days about content marketing but can it really get us new customers?  Absolutely, but not if we take the usual blogger’s approach to content and content creation.  Money doesn’t drop out of the sky just because we produce high-quality material. We need to put some time, thought and planning into the marketing side of the content marketing equation and be willing to stick it out through the long r ... More...

By:   GoLeads
Use Content to Find New Customers

 

We hear a lot these days about content marketing but can it really get us new customers?  Absolutely, but not if we take the usual blogger’s approach to content and content creation.  Money doesn’t drop out of the sky just because we produce high-quality material. We need to put some time, thought and planning into the marketing side of the content marketing equation and be willing to stick it out through the long r ... More...

Using Magnetic Content in Your Marketing Mix

 

If you’re a professional marketer you already know the power of good content and how it fits in to your marketing mix.  When you look back at advertising over time, you’ll notice that, traditionally, advertising was distracting.  It broke into our television programs and sitcoms, it was on the next page of that article you were reading and it was that flashing banner ad at the top of the website you landed on.  ... More...

By:   GoLeads
Use a Targeted Mailing List to Get the Best Return on Your Direct Mail

 

Though some marketers might argue differently, employing direct mail using a targeted mailing list continues to be a viable and effective means by which you can increase sales and grow your customer base.  Whether it’s a consumer leads list or a business leads list, this is a great way to get your message out to your intended audience. 

When buildin ... More...

By:   GoLeads
Use Content to Find New Customers

 

We hear a lot these days about content marketing but can it really get us new customers?  Absolutely, but not if we take the usual blogger’s approach to content and content creation.  Money doesn’t drop out of the sky just because we produce high-quality material. We need to put some time, thought and planning into the marketing side of the content marketing equation and be willing to stick it out through the long r ... More...

By:   Testing
Understanding the Unique Challenges of Viral Marketing

Everyone knows viral marketing can garner you and your business priceless exposure.  Viral marketing is an outstanding opportunity to build brand awareness in a crowded media marketplace.  The most challenging part of viral marketing, though, is understanding that much of it is out of your control.  Even the most thought-out campaign can – for whatever reason – fail to get off the ground.

To increase your odds of a successful viral campaign, there are some things to keep in mind ... More...

Ultrasound Therapy Treats Pain and Promotes Tissue Healing

Ultrasound therapy is an effective way to treat many painful conditions as well as to promote tissue healing.  Some of the most common conditions that seem to respond well to ultrasound include tendonitis, osteoarthritis, bursitis, carpal tunnel syndrome, and sprains and strains.  And while ultrasound therapy was once reserved for pro athletes and the wealthy, today it is accessible to almost anyone.

Ultrasound therapy works by sound waves generated through a transducer head pen ... More...

Uniting B2B Sales and Marketing Teams

One of the latest trends in B2B marketing is account-based marketing (ABM). The goal of ABM is to align a company’s marketing and sales teams.

While everyone talks about the need to make sure marketing and sales departments work together to capture sales leads, this goal is not often realized. Many in the industry believe that ABM may finally accomplish that goal.

ABM is being touted as the newest and best way to bring sales and marketing teams together. The fact is, howev ... More...

Understanding the Difference Between Sales and Business Development

Sales, marketing and business development. They are all the same, right? Actually, no. Sales, marketing and business development are all very different tasks and it is important to know how they differ from one another so that your business is as successful as possible.

While many small businesses, out of necessity, may have just one person in charge of sales, marketing and business development tasks, it is still important to differentiate between the three job descriptions because ... More...

Usability Crucial to Increased Website Traffic

No matter how much traffic your website is generating, it can always generate more. Many business owners believe that the best way to generate more traffic to their website is to have a slick design with compelling graphics and images. While no one would argue that those are great ways to improve your website’s appearance, the best way to increase traffic to your website is to improve its usability.

Jacob Nielsen is the author of “How Users Read on the Web.” According to Nielsen’s r ... More...

By:   GoLeads
Understanding the Difference Between Sales and Business Development

Sales, marketing and business development. They are all the same, right? Actually, no. Sales, marketing and business development are all very different tasks and it is important to know how they differ from one another so that your business is as successful as possible.

While many small businesses, out of necessity, may have just one person in charge of sales, marketing and business development tasks, it is still important to differentiate between the three job descriptions because ... More...

Understanding Traited Seed Choices

When it comes to seed traits, many farmers understandably want to choose their level of genetics and protection. If you are considering trait protection for your fields, it is important to do your research so that you can adequately assess the level of protection you need.

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By:   TERNING SEEDS
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